Daniel Benson's Cycling Substack

Daniel Benson's Cycling Substack

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Daniel Benson's Cycling Substack
Daniel Benson's Cycling Substack
🚨 Arkéa and B&B Hotels set to end sponsorship at the end of 2025

🚨 Arkéa and B&B Hotels set to end sponsorship at the end of 2025

Revealed: The full internal memo sent to riders and staff

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Daniel Benson
Jun 25, 2025
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Daniel Benson's Cycling Substack
Daniel Benson's Cycling Substack
🚨 Arkéa and B&B Hotels set to end sponsorship at the end of 2025
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Photo courtesy of SWpix.

Hi Subscribers,

This is a breaking news story, but we have been sent a leaked memo that was sent out today by the management of Arkéa - B&B Hotels. It was addressed to riders and staff, confirming that both title sponsors will step away from the team.

I will update this story during the morning, so please return to the site for more information.

Here’s the memo in full.

Thanks

Daniel 🫶

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